Top 5 Books and Reference Apps Performance in Nigeria Q3 2021

The third quarter of 2021 highlighted significant trends for the top 5 Books and Reference applications on a unified platform in Nigeria. The data, sourced from Sensor Tower, provides insights into weekly downloads, revenue, and active users.

King James Bible - Verse+Audio saw an impressive growth in downloads throughout the quarter. Starting at approximately 13.8K in the first week of July, downloads peaked at 119.4K by the end of September. Active users mirrored this upward trend, rising from 99.9K to 706.9K over the same period. The app also recorded a modest weekly revenue of $4 in the final week of September.

YouVersion Bible App + Audio maintained a strong presence with active users, starting at around 1.07M and fluctuating slightly to end the quarter at 1.13M. Weekly downloads saw a decline from 23.7K at the beginning of July to 12.2K by the end of September.

Fizzo Novel - Reading Offline experienced a spike in downloads mid-quarter, with a peak of 32.9K in early August before dropping to 306 by the end of September. Active users followed a similar pattern, peaking at 27.5K in early August and ending the quarter at 13.7K.

Light Reader - 1MB Daily Read had a consistent performance in terms of active users, starting at 238.1K and fluctuating slightly to end at 197.9K. Downloads showed a declining trend, starting at 23.2K in late June and reducing to 6.2K by the end of September.

Oxford Dictionary & Thesaurus maintained steady weekly downloads, starting at 9.1K and ending at 11.9K. Active users saw a slight increase from 29.5K to 30.5K over the quarter. The app also generated weekly revenues ranging from $30 to $67 throughout the period.

For more detailed insights and data, visit Sensor Tower.